Organizational Licensing for the From Diagnosis to Goodbye Program
Bring From Diagnosis to Goodbye Into Your Organization
From Diagnosis to Goodbye can provide organizations with a structured way to create meaningful conversations around serious illness, caregiving, end of life, and grief while keeping the voices of the people living the journey at the center.
Organizational licensing is designed for organizations that want to formally implement the From Diagnosis to Goodbye program within their services, education, support programs, ministries, or communities.
A facilitator is certified.
An organization is licensed.
Individual certification and organizational licensing work together—but they are not the same thing.
Why Organizational Licensing?
A Certified From Diagnosis to Goodbye Facilitator receives individual authorization to facilitate the approved program according to current standards.
That individual certification does not automatically authorize an employer or organization to reproduce, distribute, modify, institutionalize, or implement the program throughout its locations, departments, workforce, or service system.
Organizations seeking formal or recurring implementation may require an organizational license appropriate to the scope of use.
Organizational licensing helps establish clear expectations for:
- —How the program may be implemented
- —Who may facilitate it
- —Which materials may be used
- —How the program may be represented publicly
- —How intellectual property is protected
- —How program updates are communicated
- —How implementation remains consistent with the purpose of the work
Certification prepares the person. Licensing authorizes the organization.
Who Organizational Licensing Is For
Organizational licensing may be appropriate for:
Licensing requirements may vary depending on how broadly an organization intends to use the program.
Three Levels of Organizational Licensing
Built to match the scope of use.
Single-Site License
Designed for an organization implementing the program at one approved location, ministry, department, or program site.
This may be appropriate for a local hospice office, church, senior-living community, bereavement program, caregiver-support program, or similar single-site setting.
The license defines the approved scope of organizational use.
Multi-Site License
Designed for an organization implementing the program across multiple approved locations or program sites under the same organization.
This may be appropriate for organizations operating several facilities, hospice offices, churches, community locations, or related programs.
The license defines which locations or programs are included within the authorized scope.
Enterprise / System License
Designed for larger organizations or systems seeking broader implementation across multiple facilities, departments, regions, or programs.
This may be appropriate for healthcare systems, larger hospice organizations, senior-living networks, denominational or ministry systems, and other organizations requiring broader implementation.
Enterprise or system licensing would be structured according to the organization's intended scope of use.
Certified Facilitators Remain Essential
An organizational license does not replace facilitator certification.
Individuals delivering the protected From Diagnosis to Goodbye program must meet the facilitator requirements applicable to the program and maintain active certification where required.
“The organization carries the license.
The individual carries the certification.”
If a Certified Facilitator leaves an organization, the individual's certification remains with the individual.
Likewise, an organization's license does not become the personal property of an employee or facilitator.
This separation helps protect both the credential and the organizational implementation.
What Organizational Licensing May Include
Depending on the license level and implementation model, authorized organizational participation may include access to items such as:
- —Program implementation guidance
- —Authorized facilitator resources
- —Approved program descriptions
- —Approved promotional language
- —Authorized branding guidance
- —Participant-material guidance
- —Program updates
- —Administrative implementation support
- —Facilitator certification pathways for appropriate team members
- —Future evaluation or outcomes resources as developed
Specific resources and terms may vary by license level and current program offerings.
Participant Materials
Organizational licensing does not automatically provide unlimited reproduction rights to books, workbooks, participant guides, or other protected materials.
Organizations may be required to purchase or otherwise obtain authorized participant materials according to the applicable program terms.
This protects both the integrity of the participant experience and the intellectual property supporting the program.
A license provides authorized use. It does not transfer ownership of the materials.
What an Organizational License Does Not Allow
Unless separately authorized in writing, an organizational license does not permit an organization to:
- —Claim ownership of the From Diagnosis to Goodbye program
- —Rewrite or materially alter the protected curriculum
- —Rebrand the program as its own
- —Remove required From Diagnosis to Goodbye attribution
- —Create derivative versions of the program
- —Create its own From Diagnosis to Goodbye facilitator certification
- —Train or certify facilitators outside the authorized certification process
- —Sell or sublicense the program to other organizations
- —Share licensed resources outside the approved scope
- —Upload the protected curriculum to an unrestricted LMS or digital platform
- —Reproduce books, workbooks, guides, or participant materials beyond authorized permissions
- —Continue representing itself as an authorized program site after the applicable license expires or is terminated
“Adapt the conversation to the people. Do not appropriate or rewrite the program.”
Organizational Branding
Organizations with an active applicable license may be permitted to describe themselves using approved language such as:
Authorized From Diagnosis to Goodbye Program Site
or
Licensed to Offer the From Diagnosis to Goodbye Program
An organization should not describe itself as a Certified From Diagnosis to Goodbye Organization unless a future credential specifically authorizes that terminology.
The word Certified is reserved for qualifying individual facilitators under the current program structure.
The word Licensed describes authorized organizational implementation.
Organizational Responsibilities
Organizations participating in the program are expected to:
- —Maintain the required number of appropriately certified facilitators
- —Use current authorized program materials
- —Follow applicable program standards
- —Respect intellectual property and branding requirements
- —Protect participant privacy and dignity
- —Maintain appropriate safety and referral procedures
- —Avoid misrepresenting the program or organizational authorization
- —Ensure facilitators operate within appropriate professional and organizational boundaries
- —Stop or modify program use if organizational authorization expires, changes, or is withdrawn
- —Address reported misuse or program-integrity concerns appropriately
Detailed responsibilities will be established in the applicable Organizational Program License Agreement.
Annual Organizational Licensing
Organizational licensing is intended to operate on an annual authorization cycle.
A typical organizational license period will be
12 Months
Annual licensing allows the program to maintain current implementation standards, facilitator requirements, resources, branding, and program updates.
Organizational renewal is separate from individual facilitator renewal.
“Facilitators renew their certification. Organizations renew their license.”
Choosing the Appropriate License
The appropriate licensing level depends on how an organization intends to implement the program.
A single local program and a healthcare system operating across multiple facilities do not require the same implementation structure.
Before organizational licensing is issued, the intended use may be reviewed to determine:
- —Number of locations
- —Number of programs or departments
- —Expected number of facilitators
- —Expected participant reach
- —Intended use of participant materials
- —Digital or in-person implementation
- —Internal versus public-facing programming
- —Any special implementation requirements
This allows the authorization to reflect the organization's actual use rather than forcing every organization into the same model.
Interested in Bringing the Program to Your Organization?
Formal organizational licensing is being developed as part of the From Diagnosis to Goodbye Facilitator Program.
Organizations interested in future implementation may begin by learning about the facilitator methodology and certification requirements.
Protecting the Voice While Expanding the Reach
The purpose of organizational licensing is not simply to control where the program appears.
It is to help ensure that as From Diagnosis to Goodbye reaches more people, the principles at the heart of the work remain intact.
The patient remains more than the diagnosis.
The family remains more than the crisis.
The caregiver remains more than the tasks they perform.
The helper remembers that expertise should inform the room without owning the room.
And grief is given space to speak without being forced into someone else's timeline or interpretation.
See the person.
Hear the voice.
Honor the journey.